Kro - Interactive & responsive portfolio for international design & advertising studio.

2016 2011

Kro — Interactive & responsive portfolio for international design & advertising studio.

Role:Art Direction / Design / UX
Studio:Kro
Objective

Design & direction of the agency's new brand & digital presence.

Delivery

The new marque & colour scheme was derived from the previous brand & altered to make the company look modern, but still have that element of distinction & history.

The new site is to act as a time capsule of work that the studio has done over the last 20 years in advertising.

Homepage

Projects are showcased by most recent.

The gauge at the bottom is the control to shift through projects by date.

Company Bio Page

Project Description

Search

Designed specifically for their target users, to find exactly what they wanted from the vast amounts of content available.

Transitions

Activated by keyboard arrows or scroll wheel.

UI in focus

Site on other touchpoints such as iPad & iPhone

Minimal & monochromatic Iconography

Kro

Interactive & responsive portfolio for international design & advertising studio.

Role: Art Direction / Design / UX

Studio: Kro